Sell Laser Printer Photo Paper (Taiwan)

Laser Printer Photo Paper is an innovative product. Through computer link, digital images can be printed out instantly from the color laser printer. Not only the paper price is competitive, but its quality of waterproof, tear-proof and fade-proof is superior to those papers used on inkjet printers. When beautified by the design professionals, the image value will be greatly enhanced and bring sizable profit to our product users. The reality is that the existing photo developing shops have already been established for long years and that most consumers, having no other alternatives, are also accustomed to this traditional way of photo developing despite the higher prices they paid and the mediocre qualities they received. This product is the results of many years R&D efforts on our part. With its speedy delivery, more freedom in creativity and lower prices, we are very optimistic in predicting that this product will receive wide acceptance and replace the traditional photo developing in the foreseeable future. In the initial stage of sales promotion, however, we must have a deeper knowledge of the current market situation and pinpoint our target customers in order to get best results with least efforts. 1) Our target customers: Not the existing photo developing shops: They have invested large sum of money(US$100,000~200,000) in the automatic photo developing equipments. It is impossible for them to buy our photo paper and beat their own product. In a word, they are our competitors, not our customers! Not the ordinary customers: Without color laser printer at home, they will not buy our product and do printing by themselves. Instead, our major customers are the so-called SOHO people, I. E. Small Office, Home Office workers. They include: - Photo service centers in computer hardware chain stores or shopping malls. - Small shop owners at scenic spots. - Free-lance photographers&the associations they joined. - Graphic design professionals&art studio workers. 2) SOHO marketing channels: Famous sightseeing or scenic spots all over the country. Shopping mall&commercial plazas. Computer hardware chain stores. Photo studios specializing in taking artistic wedding pictures. International hotels&coffee shops. School districts. Downtown commercial areas. Hospitals. 3) Applications: Photo albums(foroccasions such as infant journal from pre-birth to one year old, birthday party, family get-together, artistic wedding and personal shots). Close-up portraits for certificates. ID cards for small conferences and ad hoc meetings. Business cards. Commercial and promotional materials(suchas catalogues, direct mail, CD covers, etc. ). Restaurant menus. Souvenir albums(forgraduation classes or completion of training courses). Citation papers, award papers or other certificates. Bookmarks. Art gallery exhibitions. The marketing of Laser Printing Photo Paper can provide an opportunity for people who want to start their own business with a minimum of investment&risks. All they need to have is a computer, a color laser printer and a digital camera(above10 million pixels) plus a simple image editing software.